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The most important thing is choosing your niche correctly. Of course, it all depends on what your goals are with the site. Is it to make money? Form a community?
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My advise on this is to know your topic first before you start developing your site. Being able to know your topic/niche is important since this will help you determine the number of competitors who belong to this area as well as the market you are going to target. These details are crucial if you really want your site to make money. So as early as now, think of a good topic because creating a website is not too difficult to handle...
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you need traffic , that the big issue
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